I think we need to be mindful about ‘who’ we ‘get into bed’ with.
Don’t get me wrong. I’ve been an Amazon customer for twenty-years, and have been a Prime member for around ten of those. I do love Amazon, and the choice of merchandise, delivered next-day to your door is second-to-none.
I was a bit of an ‘early adopter’ to Amazon here in the UK. But in the last few years, I have witnessed the failure of many traditional businesses/retailers, and the annihilation of our high-streets here.
All Amazon care about is the ‘bottom line’. Yes, they do provide great customer service, but with regard to music, they don’t really ‘care’ about it. It’s just part of their plan for retail ‘world domination’. With Roon and Qobuz, I subscribe to two companies who seem to be passionate about music. And that matters to me.
By jumping on the Amazon HD bandwagon, I’d just be responsible for putting even more wealth in an even smaller number of people’s pockets, AKA Jeff Bezos.
I would much prefer to support companies that have the same ideals as me, and are passionate about music. Hence why I’m going to continue to support Qobuz, even if Roon integrate Amazon music.
Yes, this will cost me another hundred quid a year over subscribing to Amazon music. But why, oh why is life always about a race to the bottom?
I say stand-up, and support the people that matter to you for a change!
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