So if you told me: “for $30 a month you can have the entire Spotify catalog in hires FLAC with masters and bit depth that rival Qobuz, but Tidal and Qobuz are going to continue to exist and be Roon integrated”, then I’d probably continue doing what I do now… lifetime Roon, BestBuy annual Tidal, Annual Qobuz, Spotify family for everyone else to use. And I would wager that a significant number of Roonheads would do the same.
Why? Because Roon provides me a very valuable service (that, admittedly, I’ve already paid for so it’s sunk cost, but I think I would do the same if I was annual on Roon). It’s how I find music I love and how I explore connections. The interface is designed for discovery in a number of dimensions, and allows me to wander and learn in a catalog that is not constrained by what I own but centered on it while I listen.
Would I make some compromises in order to get Spotify integrated into Roon? Well, the value of the Spotify data to Roon’s algorithms would be phenomenal. Sure if I was king, Spotify would offer Roon a big check, Roon would accept, Spotify would integrate into Roon, invest in it, and share data for all the overlapping or related things they do. They would sell Roon as an upgraded audiophile service to all their subscribers, and instantly make the service worth a metric gajillion tons more. And they’d let other music services like Tidal/Qobuz/bandcamp on if they wanted to be - in order to understand people’s listening habits even more broadly. And they would build a cloud version, and they would make it all mobile. No more core, or at least a core-less version.
But here’s the issue with that fantasy - as @danny has pointed out, they like their lives. If they bought it, they’d make it a product for a much larger target audience than Roon’s and so in a year or 2 or 3, it would almost certainly be diluted. The independence of vision these guys have is the most valuable bulwark against this becoming a purely commercial least common denominator piece of dreck. They like their lives and based on current trends I think they can continue to build it as a niche product.
However, I do want to be clear that Spotify hi-res, which could easily be coming next after Spotify redbook, could and likely should crush Tidal /Qobuz. There’s just no reason for multiple providers of the same cloud service - unless they do something unique. And then, well not everyone is like me, if the other hi-res streamers went out of biz, some people will drop Roon. And then you have a bad spiral. And I’m sure team Roon is totally aware of this, and knows for which portion of their user base / recurring revenue streaming is the primary usage. And that is a rough spot to be in, because then you are negotiating from a position of weakness and it’s not clear your product is viable of the back of just local file listeners - I don’t know how quickly they are being created.
So my wishful thinking is on record…