Best audio gear over-the-top ad copy?

Since our hardworking, much-appreciated, but also very sober-sided moderators quite rightly closed the thread where @xxx and @nugget and I were discussing great over-the-top ad copy from J. Peterman (believe me when I say that listening to music in one of these will improve your SQ!), Ron Popeil (Ronco was an actual record company!), and DAK (a company which actually sold audio gear, and still does!), I thought I might cast a wider net, and invite everyone to post their favorite purple-prose ad copy for audio products.


not exactly over the top copy. More on the lines of “More tops needed in the photo”

Or the last line in the copy “so you’ll have more money to spend on other lovely things”





I dug out my DAK bread-maker from the early 80’s and put it to work! 37 years and the electronics are still ticking!

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Read the specs for this north of $30K streamer and/or Roon Core -

A fool and his money…

Well, it’s certainly overbuilt and overpriced. But the ad copy is pretty tame, I think.

Yeah, then again it isn’t ad copy, but supposedly a spec sheet.

So, probably off topic.

There’s nothing quite like George Gilder’s stuff from the 1990’s, of course. He ridiculously predicted that everything would be streaming (ha!).

Take this bit from his 1994 fulsome praise for Craig McCaw’s Teledesic:

Every so often, the media is taken by the notion of technology as a morality tale. In place of a gripping saga of unjustly obscure geniuses enriching the world by their heroic creativity in the teeth of uncomprehending bureaucrats and politicians, the media treat technology ventures as a school for scandal. We have mock exposes of computer hype, monopoly, vaporware, viruses, infoscams, netporn, securities “fraud” and deviously undocumented software calls. Pundits gabble endlessly about the gap yawning between the information rich and the information poor, thus consigning themselves undeniably, amid many yawns, to the latter category. While American market share climbs near 70% in computers, networks, software and leading-edge semiconductors, analysts furrow the brows of the Atlantic Monthly with tales of farseeing foreign teams, spearheaded by visionary government officials, capturing the markets of American cowboy capitalists. They spiel implausible yams of tough-minded trade warriors prying open the jaws of Japan for Toys “R” Us, closing down vicious Korean vendors of low-priced dynamic RAMs, or blasting through barriers to U.S. telecom gear in the Tokyo-Osaka corridor, saving the day for Motorola’s soon-to-be cobwebbed factories for analog cellular phones.

Likely off topic but there is a YouTube video where a young man reviews the receiver wars from 50s to late 70s. I most remember (owned) the Marantz 2270 as a bedroom system. There is one for sale on Reverb re-capped, LEDs and factory box. Really nice nostalgia.

Mine was a Sansui AU-717.

There is still a lot of them around, reconditioned.

AU-517 :slight_smile: My sister still has it.

My AU-717 was stolen in 1982, along with my Seiko LCD wristwatch.

Sometimes, I toy with the idea -

For your sister -

Go for it -

@Bill_Janssen, sorry for the hijack. :smirk:

Vintage equipment has a nostalgic appeal, but it would be difficult (for us) to find a use. I had the (or a) Sansui as well. They had classic looks, and the receiver wars was an interesting concept. My sister had a Fisher 500 (C?) receiver, AR3 (not 3a) speakers and a Garrad (?) turntable with Shure M93 cartridge. It sounded incredible in her family room in N. Miami Beach. She “wisely” gave it away so she could get one of those awesome solid state receivers. She thought transistors ruled.

Back to the thread, I did enjoy the ads from Heathkit, Lafayette etc.

In 8th grade, I had this friend (later got the Presidential Scholarship to Harvard and became a corporate president). He played me My Fair Lady and Camelot over the telephone while explaining the lyrics/plot. Low fidelity and high meaning.

Garrard, I think. They were very nice.